Jim has a portfolio of business, non-executive, advisory and media roles.
He runs two businesses in the tourism and antiques sectors and holds non-executive roles with The National Lottery Heritage Fund, the water industry, the Rural Payments Agency and in the private sector.
He advises organisations on rural strategy, tourism, corporate sustainability and leadership and writes for a variety of publications, including a monthly Nature Notebook for The Times.
Jim has worked with a number of local and national charities and is a Member of the World Commission on Protected Areas.
Until December 2014 he was Chief Executive of the Peak District National Park. For four years of his time there he led the UK partnership of 15 national parks, including their work on housing and planning, conservation, education, transport and communications.
Previous roles have included leading strategy for the newly-formed Defra and leading agriculture and rural policy work for English Nature and the RSPB.
Jim studied Biology at Cardiff University.